Corporate Entrepreneurship: building an entrepreneurial organisation by Paul ...

Corporate Entrepreneurship: building an entrepreneurial organisation by Paul Burns This book is USED (not new) Condition: Good - Format: Paperback Publisher: Palgrave Macmillan, , Dimensions: 250mm / 189mm, pages SKU: 5056ap - We use NZ Post overnight for delivery so please allow 1-5 days for delivery - If you would like to see more photos of the book, ask a question and we'll add them Book Description: Continual change, rapid technological development and economic uncertainty are terms we are familiar with in today's business environment. Existing organizations need to adapt quickly to avoid being overtaken by new rapid growth ventures. The secret to sustainable competitive advantage for large organizations is not simply lowering costs or restructuring for efficiency. Companies need to be adaptable, speedy, creative, innovative and opportunistic. Today's managers need to act in an entrepreneurial manner, and this text gives them the tools to do so.